PAW Patrol and girl holding Spongebob Squarepants Lucky Bars®

“MY SON NEEDED GOOD CLEAN PROTEIN IN A PRODUCT THAT WOULD LOOK, FEEL AND TASTE LIKE A TREAT. HAD A PRODUCT LIKE LUCKYBAR® EXISTED… I NEVER WOULD HAVE CREATED IT.”

We tried everything to get our youngest son to eat protein. He wouldn‘t eat any of it. Out of desperation, we worked with a physician, food scientist, nutritionist, and our oldest son to develop a bar with the taste and texture he already loved but would secretly be packed with protein. Now sold in 6000 stores, Luckybars® are parents’ “go-to“ snack for their kids!

“MY SON NEEDED GOOD CLEAN PROTEIN IN A PRODUCT THAT WOULD LOOK, FEEL AND TASTE LIKE A TREAT. HAD A PRODUCT LIKE LUCKYBAR EXISTED… I NEVER WOULD HAVE CREATED IT.“

We tried everything to get our youngest son to eat protein. He wouldn‘t eat any of it. Out of desperation, we worked with a physician, food scientist, nutritionist, and our oldest son to develop a bar with the taste and texture he already loved but would secretly be packed with protein. Now sold in 6000 stores, Luckybars are parents’ “go-to“ snack for their kids!
Thinking about the kids as always, we have developed a partnership with Nickelodeon to give kids what they want: Their favorite characters now on their favorite bar!
Try this delicious mix of marshmallow, crunchy flakes and chocolate protein bar. This bar taste reminds us of burning S’mores when camping.
Try this delicious mix of marshmallow, crunchy flakes and chocolate protein bar. This bar taste reminds us of burning S’mores when camping.
We believe that simplicity is a good thing. We only make products that we are happy to give our own children to eat. When you give your child a Luckybar®, you know that you are giving them real protein without unnecessary ingredients.
Made from superior ingredients.
Luckybar® has 13g protein to leading competitor 5g protein.
Luckybar® has 6g of sugar to leading competitor 9g sugar.
We believe that simplicity is a good thing. We only make products that we are happy to give our own children to eat. When you give your child a Luckybar®, you know that you are giving them real protein without unnecessary ingredients.
Made from superior ingredients.
Luckybar® has 13g protein to leading competitor 5g protein.
Luckybar® has 6g of sugar to leading competitor 9g sugar.
Our Luckybar® is made with only the finest quality ingredients, never adding any preservatives, additives or artificial colors.
Our bars are designed to be nutritious and delicious so even the pickiest eaters approve. We focus on a high protein and low sugar formula.

Posted on 1/17/2021

“Protein is key for kids health and wellness. If you can make protein taste great like a carb, kids will eat more protein, be healthier, gain muscle and do better in life.”

– Dr. Sasson Moulavi

“Protein is key for kids health and wellness. If you can make protein taste great like a carb, kids will eat more protein, be healthier, gain muscle and do better in life.”

– Dr. Sasson Moulavi

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You can find Luckybar® at the following Retail Locations

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